Branding Redesign for an Arquelogical Museum located in Bogotá, Colombia.
The museum chose a precolonial stamp that is part of their collection to be used as their symbol. We made an abstraction of it and designed a type that would not compete with it. The logo type was originally very long and it was confusing for the general public; we decided to use only musa and start positioning the brand.
Precolonial stamp, part of the museums collection.
Other Stamps from the musa collection.
We have been working for musa since 2010 helping with the graphic design and concept for their temporary exhibitions.
